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Communication is vital to all facets of business, but it takes work to get it right. In my daily coaching practice and blog, I discuss strategies and tactics for becoming an effective communicator—as individuals, teams, brands, or organizations.
7 Trends CXOs Need to Know About Public Relations
Reputation accounts for 63% of companies’ market value and CXOs who prioritize PR are better equipped to build a positive public image, protect their organization's reputation, and drive growth. Read my post to learn key best practices & trends when it comes to PR.
CEOs: Getting Sustainability Communications Right
Sustainability is increasingly becoming who we are as a society – or who we want to be. Read my post to learn why CEOs are critical to avoid greenwashing and also getting sustainability communications right.
CEOs: Cyber Resilience Requires Effective Communications
Business leaders and their organizations need to learn a new skill: Cyber Resilience. Without it, they risk steep economic cost, legal troubles, and reputational damage. Read my post to find out how you can develop an effective Cyber Resilience strategy.
What Business Leaders Need to Know about the Metaverse
Bloomberg considers the metaverse an $800 billion opportunity but does the intense debate around the metaverse represent a paradigm shift or a flash in the pan? Read my post to find out what opportunities & risks come with the Metaverse.
8 Crucial Steps for Business Crisis Communication
COVID and the many examples of organizations facing internal problems (technology, leadership, or operational systems) made it clear that nobody lives outside the bounds of a crisis anymore. Read my post to find out what you can do to get real & prepared.